With years of experience in the diamond industry, we have built a strong and loyal clientele, primarily consisting of prominent watch manufacturers and jewelers who have consistently relied on us. Our ability to retain customers at a high rate stems from the personalized attention we provide to each client, coupled with regular feedback to ensure we meet their specific needs. Our diamonds are trusted by leading names in the industry, reflecting the high standards of quality and service we uphold.

In the highly specialized global diamond market, Surbhi Diam faces limited competition, and our ability to source high-quality diamonds at competitive prices, combined with outstanding customer service and meticulous attention to detail, has set us apart for many years. We have continually stayed ahead by adopting the latest technological advancements, including advanced synthetic diamond detection systems and precision diamond counting equipment. Our consistent investment in cutting-edge technology and adherence to recognized industry standards has further strengthened our competitive advantage.

To maintain ethical sourcing practices, We have implemented strict policies requiring all local and international suppliers to certify that their diamonds do not originate from conflict-affected regions.

Additionally, we are a certified member of the Responsible Jewellery Council (RJC), a certification held by only a select few in the industry. As many leading watchmakers and jewelers now prioritize partnerships with RJC-certified suppliers, this certification enhances our credibility and supports our ongoing efforts to expand in global markets.